Spencer Lanoue

Spencer Lanoue

Content writer @BufferContent writer @BufferContent writer @BufferContent writer @BufferContent writer @BufferContent writer @BufferContent writer @Buffer

Latest articles

10 Customer Support Metrics You Should Track for Improved Satisfaction

Running an ecommerce brand is no walk in the park, especially when you're juggling everything from marketing to inventory. But let's be honest, customer support is the heartbeat of any successful brand. Good support isn't just about putting out fires; it's about creating an experience that leaves customers coming back for more. So, how do you know if you're doing it right? Enter customer support metrics.

10 Creative Ways to Show Customer Appreciation and Boost Loyalty

Showing your customers that you genuinely appreciate them can be a game-changer for your ecommerce brand. It's not just about making a sale; it's about building a lasting relationship that keeps them coming back for more. And let's be honest, with a million other brands vying for their attention, a little gratitude can go a long way.

10 Creative Ways to Improve Customer Service During Thanksgiving

Thanksgiving is more than just a holiday filled with turkey and pie. For ecommerce brands, it marks the beginning of the bustling holiday shopping season. With the surge in online shopping, customer service takes center stage. The challenge is not just to keep up with increased demand but to provide a service that makes your brand memorable. Let's explore some creative ways to make your customer service shine this Thanksgiving.

10 Companies Leveraging AI to Revolutionize Customer Service

Customer service is the backbone of any successful ecommerce brand, especially for direct-to-consumer (DTC) businesses. With the rise of AI, companies are leveraging these tools to transform how they interact with customers, offering more personalized and efficient experiences. This shift is not just about keeping up with technology; it's about creating lasting customer relationships that drive loyalty and repeat purchases.

10 Companies That Excel in Exceptional Customer Service

Providing exceptional customer service is like holding the golden ticket in the ecommerce world. It's the secret ingredient that turns one-time buyers into lifelong fans and transforms a good brand into a great one. But who's really nailing it in this area? Let's take a closer look at ten companies that have set the standard high, showing exactly how it's done.

10 Creative Black Friday Marketing Ideas to Boost Your Sales

Black Friday is like the Super Bowl for ecommerce brands. It's that one time of the year when consumers are eagerly waiting to open their wallets, and businesses have the opportunity to score big. But amidst the frenzy, how do you stand out and actually make the sale? That's the question most founders and customer experience leaders are asking as they prepare for the holiday shopping rush.

10 Core Elements of Customer Service You Need to Know

customer service is more than just a department—it's the backbone of a thriving business. For DTC brands, where building direct relationships with customers is key, understanding and implementing outstanding customer service elements can drive loyalty and significant growth.

10 Best Web Based Help Desks to Supercharge Your Support Team

customer support can make or break your brand. Imagine this: a customer is thrilled about your product, but when they have a question, they can't get the help they need. Frustrating, right? That’s where a solid web-based help desk comes into play. It's like the friendly face of your brand, ready to assist and guide customers, ensuring they feel valued and heard.

10 Best Zendesk Alternatives for Customer Support Excellence

Customer support is the backbone of any successful ecommerce business. As your brand grows, so does the need for a reliable and efficient customer support system. Zendesk has long been a go-to choice, but it's not the only option out there. If you're looking for something different, you might find a better fit among the alternatives.

10 Best Ways to Use Chatbots for Ecommerce

chatbots have emerged as a game-changer for brands looking to improve customer interactions. As we dive into the world of chatbots, their potential to enhance customer service and boost brand loyalty becomes increasingly evident. But with so many options and strategies available, where should ecommerce founders and CX leaders start?

10 Best Ways to Thank Your Customers and Build Lasting Loyalty

Building a lasting relationship with customers is a key goal for any fast-growing ecommerce brand. It's not just about making a sale; it's about creating a community of loyal customers who will return time and again, bringing their friends along. One of the most effective ways to cultivate this loyalty is by showing genuine appreciation to your customers. But how do you do it right?

10 Best Ways to Reduce Ecommerce Return Rate Now

Ecommerce returns can be a significant headache for online business owners. They’re not just about the inconvenience of handling logistics or the potential loss in sales; returns can also impact customer satisfaction and your brand's reputation. If you're a founder or CX leader of a rapidly growing ecommerce brand, you know how critical it is to keep your return rates low while maintaining a stellar customer experience. So, how do you do it?

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